Not content to rest on its Wrangler laurels, the Scrambler pickup has been resumed from the dead by Jeep, named for the historical 1963 Gladiator model. No longer a CJ-7 with a minuscule bed tacked onto it, the new Gladiator pickup takes on the likes of Ranger, Colorado, and Tacoma off-road trims. Right now Jeep is pushing a number of incentives to move unsold Gladiators amidst a Stellantis sales slump; you might be able to get an amazing price on highly capable truck.
The Jeep Gladiator Sport 4×4 starts at $37,895 msrp for the 2024 model year. Nine exterior colors include bright white, anvil, black, firecracker red, granite, neon green/yellow, sarge green, hydro blue, and “silver zynith.” 7700 pound towing capacity is standard, as are trail rated tires, Dana 44 axles, a three position tailgate, a bed made of durable steel, removable doors, premium soft top, and a rear view camera. A 3.6 liter V6 is now the only engine as Jeep dropped the unloved diesel model; it puts out 285 horsepower and 260 lb-ft of torque through a six speed manual (a rare breed in America) or an eight speed automatic. Unlike the Wrangler, the Gladiator does not come in an electric version, to the disappointment of no one.
Step things up to Gladiator Sport S and you add 17 inch gray aluminum wheels, adaptive cruise, power windows, power heated exterior mirrors, power locking doors and tailgate, and body color fender flares. Yes, that’s right, the regular Gladiator is one of the last new vehicles left in America without power windows and locks, though the base Gladiator will surely out-maneuver a Chevy Equinox off-road. Gladiator S steps pricing up to $41,990.
Gladiator Willy’s trim starts at $45,590 and pays homage to the eponymous military model. It comes in green, and has LED headlamps, tail lamps, a special limited slip differential, cab rock rails, key-less entry, decals, and slush mats. Rubicon starts at $56,930 msrp and has a 4:1 low transfer case and an 84:1 crawl ratio. It also has 33 inch tires, electronic sway bar disconnect, locking front and rear diffs, and Tenneco 2.0 inch shocks.
Jeep has also debuted a desert model of the Gladiator, the Mojave 4×4. Similarly priced to the off-road Rubicon, it starts at $56,930 msrp. It has FOX 2.5 inch internal bypass shocks with front hydraulic jounce bumpers. It also gets a locking rear diff, a 1 inch front suspension lift, 33 inch all-terrains, cab rock rails, a hood scoop, and a leather wrapped steering wheel.
Jeep sales have been slumping, with a 10% decline in Q1 2024, and a 12.5% decrease since 2020, according to the Wall Street Journal. Jeep lists great promotions for 2024 Gladiators on their website. Right now Gladiator Sport 4×4, Gladiator Sport S 4×4, Willys 4×4, Rubicon 4×4, and High Altitude 4×4 have various offers on in-stock inventory; some also offer no initial monthly payments for a certain number of months. Jeep also has attractive financing offers, as well as great lease deals. Consult your local dealer for current best promotions.
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