Inside The Jaw Dropping New Lincoln Navigator
The all-new Lincoln Navigator has debuted, and it's a jaw dropping take on American luxury. The new 2025 brings stunning sheetmetal, sumptuous luxury, and new color choices. Right now, Lincoln has a number of excellent incentives on the Navigator, including the outgoing 2024 and the all-new 2025. You could get an amazing price on a brand new luxury SUV.
A trend at once shocking and not, Lincoln no longer sells sedans in America, land of the SUV. Storied nameplates, from Town Car to Continental, are no more, to the chagrin of livery professionals and coachbuilders. Two generations of Lincoln’s flagship SUV now share showroom space, both powered by a twin‑turbo 3.5‑liter V‑6 (440 hp, 510 lb‑ft). The new 2025 version has a 30‑inch panoramic display, Lincoln BlueCruise 1.3 hardware and a sleeker, Jet‑inspired front fascia. The familiar face of the 2024 model still has inventory available. On both model years, seniors won’t have to keep track of their keys with the “phone as a key” option, which enables programming your smartphone to act as the key to the vehicle. When you approach your Navigator, the ground will light up so older people don’t trip, and power running boards make getting inside and out easy for older Lincoln clientele.
2024 Navigator
Premiere – _MSRP from $83,_265
The entry-level model arrives with 22‑inch Bright Machined wheels, leather first‑ and second‑row seats, heated/ventilated front chairs, second‑row captain’s chairs and a Revel® 14‑speaker audio system. Lincoln Co‑Pilot360 2.0 includes Intersection Assist, Blind‑Spot Detection and Active Park Assist.

Reserve – _MSRP from $_95,695
Reserve adds a panoramic Vista Roof®, 24‑way Perfect Position™ front seats with massage, Adaptive Suspension with Road Preview, and available Heavy‑Duty Trailer Package that raises tow capacity to 8,700 lb. A Jet Appearance Package blacks out chrome and swaps in 22‑inch black alloy wheels.
Black Label – MSRP from $111,095
Lincoln’s membership tier layers curated interior themes (Invitation, Yacht Club, or Destination), 28‑speaker Revel Ultima 3D® audio, adaptive pixel LED headlamps and annual detailing services. Buyers also receive a four‑year/50‑k‑mile Premium Maintenance Plan and culinary/travel concierge perks.
2025 Navigator
Reserve – MSRP from $99,995
Standard features jump to a 30‑inch digital dash, BlueCruise hands‑free highway driving (90‑day trial), ActiveGlide™ massaging front seats and Lincoln Digital Scent. The twin‑turbo V‑6 now pairs with a 10‑speed tuned for smoother shifts and claims slightly better fuel economy.
Reserve Jet Appearance – MSRP from $103,495
Jet Appearance blacks out the grille surround, roof rails and mirror caps, swaps bright trim for gloss Ebony, and mounts unique 22‑inch Ebony wheels. Inside, a two‑tone Black/Onyx environment gains aluminum pedal covers and a flat‑bottom steering wheel.
Black Label – MSRP from $116,995
Flagship trim carries over Black Label membership benefits but adds hands‑free ActiveGlide 1.3 capability, Active Motion massaging second‑row outboard seats, and 23‑inch Pearl‑Nickel wheels. A Dynamic Handling package introduces 4‑corner adaptive damping with road‑preview cameras for the smoothest ride Lincoln offers.
Offers
Right now Lincoln is offering 0% APR for 48 months plus 0 down payment and no payments for 90 days on the outgoing 2024 Navigator. The new 2025 Navigator is leasing at $1345 a month for 3 years plus $10,199 down. Be sure to consult your local dealer for best pricing and incentives as they may vary by region.
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